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NEW BOOK:
Seeing through a Donor's Eyes
How to Make a Persuasive CASE for Everything from your Annual Drive to your Planned Giving Program to your Capital Campaign
by Tom Ahern, 167 pp., $24.95. (Quantity Discounts Available)
Successful donor newsletters, websites, annual reports, donor acquisition programs, email, direct mail, advertising, planned giving programs, and – yes, capital campaigns, too – all have one thing in common: behind each stands a well-reasoned, emotionally satisfying case for support. Seeing through a Donor’s Eyes offers hard-won secrets for selling your vision and mission effectively.
READ A REVIEW | READ AN EXCERPT | ORDER THIS BOOK NOW
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NEW BOOK:
Going for the Green!
How to Raise Money with Charity Golf
by Tom King, 156 pp., $24.95 (Quantity Discounts Available)
If your organization isn’t hosting a golf tournament, chances are another agency down the block is – and realizing anywhere from $10,000 to $250,000 from sponsorships and player registrations. A veteran tournament organizer and former development officer, King knows golf tournaments inside and out. And because he’s been in the trenches (or, more aptly, the bunkers) for three decades, King is a realist. From the very first page, he pays homage to the possible headaches, risks, and exhaustion involved in this event. Nonetheless, “a golf tournament may be the hardest work you’ll ever love,” he contends.
READ A REVIEW | READ AN EXCERPT | ORDER THIS BOOK NOW |
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NEW BOOK:
The 11 Questions Every Donor Asks and the Answers All Donors Crave
by Harvey McKinnon, 118 pp., $24.95 (Quantity Discounts Available)
A watershed book, The 11 Questions Every Donor Asks prepares you for the tough questions you’ll inevitably face from prospective donors. Harvey McKinnon identifies 11 such questions, ranging from “Why me?” to “Will my gift make a difference?” to “Will I have a say over how you use my gift?” And the suggested answers are illuminating. Whether you’re a board member, volunteer, or staff, your ability to respond to these 11 questions will largely determine your fundraising success.
READ A REVIEW | READ AN EXCERPT | ORDER THIS BOOK NOW
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Asking
A 59-Minute Guide to Everything Board Members, Volunteers,
and Staff
Must Know to Secure the Gift
 by Jerold Panas, 108 pp., $24.95 (Quantity Discounts Available)
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Attracting the Attention Your Cause Deserves
by Joseph Barbato, 105 pp., $24.95
(Quantity Discounts Available)
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Big Gifts for Small Groups
A Board Member's 1-Hour Guide to Securing Gifts of $500 to $5,000
by Andy Robinson, 104 pp., $24.95
(Quantity Discounts Available)
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The Fundraising Habits of Supremely Successful Boards
A 59-Minute Guide to Assuring Your Organization's Future
by Jerold Panas, 106 pp., $24.95
(Quantity Discounts Available)
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Fundraising Mistakes that Bedevil All Boards (And Staff Too)
A 1-Hour Guide to Identifying and Overcoming Obstacles to Your Success
by Kay Sprinkel Grace, 109 pp., $24.95
(Quantity Discounts Available)
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Fund Raising Realities Every Board Member Must Face
A 1-Hour Crash Course on Raising Major Gifts for Nonprofit Organizations
by David Lansdowne, 109 pp., $24.95
(Quantity Discounts Available)
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Great Boards for Small Groups
A 1-Hour Guide to Governing a Growing Nonprofit
by Andy Robinson, 110 pp., $24.95
(Quantity Discounts Available)
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How Are We Doing?
A 1-Hour Guide to Evaluating Your Performance as a Nonprofit Board
by Gayle L. Gifford, 105 pp., $24.95
(Quantity Discounts Available)
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How to Raise Planned Gifts by Mail
by Larry Stelter, 102 pp., $24.95 (Quantity Discounts Available)
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How to Write Fundraising Materials that Raise More Money
by Tom Ahern, 187 pp., $24.95 (Quantity Discounts Available)
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How to Write Knockout Proposals
What You Must Know (And Say) To Win Funding Every Time
by Joseph Barbato, 124 pp., $24.95
(Quantity Discounts Available)
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Mega Gifts
Who Gives Them, Who Gets Them (2nd Edition)
by Jerold Panas, 163 pp., $24.95
(Quantity Discounts Available)
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Open Immediately!
Straight Talk on Direct Mail Fundraising: What Works, What Doesn't, and Why
by Stephen Hitchcock, 259 pp., $24.95
(Quantity Discounts Available)
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Over Goal!
What You Must Know to Excel at Fundraising Today (2nd Edition)
by Kay Sprinkel Grace, 288 pp., $24.95
(Quantity Discounts Available)
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Raising $1000 Gifts by Mail
by Mal Warwick, 105 pp., $24.95
(Quantity Discounts Available)
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Raising Money Through Bequests
by David Valinsky and Melanie Boyd, 112 pp., $24.95 (Quantity Discounts Available)
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Raising More Money with Newsletters Than You Ever Thought Possible
by Tom Ahern, 114 pp., $24.95
(Quantity Discounts Available)
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Raising Thousands (If Not Tens of Thousands) of Dollars With Email
by Madeline Stanionis, 108 pp., $24.95
(Quantity Discounts Available)
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The Relentlessly Practical Guide to Raising Serious Money
Proven Strategies for Nonprofit Organizations (2nd Edition)
by David Lansdowne, 237 pp., $24.95
(Quantity Discounts Available)
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Thank You for Submitting Your Proposal
A Foundation Director Reveals What Happens Next
by Martin Teitel, 141 pp., $24.95
(Quantity Discounts Available)
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The Ultimate Board Member's Book
A 1-Hour Guide to Understanding and Fulfilling Your Role and Responsibilities
by Kay Sprinkel Grace, 114 pp., $24.95
(Quantity Discounts Available)
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