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New Books


The 11 Questions Every Donor Asks

 

The 11 Questions Every Donor Asks and the Answers All Donors Crave
by Harvey McKinnon, 118 pp., $24.95 (Quantity Discounts Available)

A watershed book, The 11 Questions Every Donor Asks prepares you for the tough questions you’ll inevitably face from prospective donors. Harvey McKinnon identifies 11 such questions, ranging from “Why me?” to “Will my gift make a difference?” to “Will I have a say over how you use my gift?” And the suggested answers are illuminating. Whether you’re a board member, volunteer, or staff, your ability to respond to these 11 questions will largely determine your fundraising success.

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How to Raise Planned Gifts by Mail

 

How to Raise Planned Gifts by Mail
by Larry Stelter, 102 pp., $24.95 (Quantity Discounts Available)

As Larry Stelter makes clear in his new book, How to Raise Planned Gifts by Mail, most people have it all wrong when it comes to planned giving. And he should know - he heads the largest planned giving marketing company in the U.S. While executing a planned gift can be complicated, that’s irrelevant really. Attorneys, financial planners, and CPAs can (and should) handle the paperwork. Your simpler, and far more pivotal, job is to arouse your prospects' interest, fuel their desire, and lay the groundwork for closing the gift.

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Fundraising Habits of Supremely Successful Boards

Raising Money Through Bequests
How Your Organization Can Profit from the Biggest Intergenerational Transfer of Wealth in History
by David Valinsky & Melanie Boyd, 112, pp, $24.95 (Quantity Discounts Available)

Members of the "Greatest Generation" are in their 80s and 90s, and as they pass away they're collectively leaving billions of dollars to charitable organizations throughout the United States. If at this very moment you're not marketing your bequest program with G force, you're missing what many are calling the greatest opportunity in the history of fundraising.

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Fund Raising Realties Every Board Member Must Face
A 1-Hour Crash Course on Raising Major Gifts for Nonprofit Organizations
NEW REVISED EDITION

by David Lansdowne, 110 pp. $24.95 (Click here for quantity discount information)

The First Edition of Fund Raising Realities Every Board Member Must Face is among the top five bestselling fundraising books of all time.

It’s said that more board members have read the book than any other title on the subject.
Now, David Lansdowne has updated his acclaimed work, and philanthropy grandmaster Jerold Panas has penned a Foreword.

The end result guarantees that board members everywhere will continue to have the best and most readable advice for raising big gifts for their organizations.

Jerold Panas sums up Fund Raising Realities best when he says:

“As far as sound fundraising verities are concerned, for board members this book is the Koran, the Talmud, and Deuteronomy all rolled into one.”

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Fundraising Habits of Supremely Successful Boards

How to Write Fundraising Materials that Raise More Money
The Art...The Science...The Secrets...
by Tom Ahern, 187 pp., $24.95 (Quantity Discounts Available)

Tom Ahern, one of North America's leading authorities on fundraising communications shares the trade secrets of highly profitable communications to help boost response from your prospects and donors. Reap big rewards with your appeal letters, newsletters, websites, annual reports, case statements, and more.

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Fundraising Habits of Supremely Successful Boards

The Fundraising Habits of Supremely Successful Boards
A 59-Minute Guide to Assuring Your Organization's Future
by Jerold Panas, 106 pp., $24.95 (Quantity Discounts Available)

Jerold Panas is America’s grandmaster of philanthropy. His book, Mega Gifts, is the bestselling fundraising book in history. And Asking, another tour de force, is on the way to topping it. Now, in his latest work, Panas in his inimitably spirited way explores the habits a board of directors must embrace if they want their organization to excel.

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Great Boards for Small Groups

Thank You for Submitting Your Proposal
A Foundation Director Reveals What Happens Next
by Martin Teitel, 141 pp., $24.95

Martin Teitel is the first and only foundation director in America to step forward and reveal the inner workings of how foundations decide which proposals to fund. Here is thoughtful, personal advice on how to get your proposal through the door, connect with foundation staff, and make the strongest possible case for funding the work you believe in.

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Mega Gifts

Mega Gifts
Who Gives Them, Who Gets Them (2nd Edition)
by Jerold Panas, 163 pp., $24.95 (Quantity Discounts Available)

The first edition of Mega Gifts broke open the doors. It was the first book with the audacity to ask million-dollar donors why they gave. And their answers have shaped the course of fundraising ever since. Now, in the Second Edition, Panas introduces a host of new million-dollar donors and shows how our changing world has altered their motivation.

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Over Goal

Over Goal!
What You Must Know to Excel at Fundraising Today (2nd Edition)
by Kay Sprinkel Grace, 288 pp., $24.95 (Quantity Discounts Available)

It took only three years for the first edition of Over Goal! to achieve classic status. Perhaps no book since Designs for Fund Raising, by Harold Seymour, has received such acclaim. Now, in the Second Edition, Kay Sprinkel Grace has burnished the luster of her original book with freshened data and 12 additional chapters.

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Raising Thousands (if Not Tens of Thousands) of Dollars with Email

Raising Thousands (If Not Tens of Thousands) of Dollars With Email
by Madeline Stanionis, 108 pp., $24.95 (Quantity Discounts Available)

Already hailed as the authoritative book on email fundraising, Madeline Stanionis cuts through the clutter, offering a 10-step program for raising money through the Internet. And the best thing is, any organization, whether big or small, brand-name or grassroots, can succeed with her pragmatic advice.

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Great Boards for Small Groups

Great Boards for Small Groups
A 1-Hour Guide to Governing a Growing Nonprofit
by Andy Robinson, 110 pp., $24.95

When Andy Robinson speaks, boards listen. He’s a straight shooter. They know they can take his advice to the bank. Robinson’s new book, Great Boards for Small Groups, is his companion volume to Big Gifts for Small Groups. Taken together, these two books are the Rand-McNally to riches.

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