Books for Nonprofit Staff & Volunteers

Author Insights

How to Make Your Cause Irresistible to Donors

This is an excerpt from Tom Ahern's book, Making Money with Donor Newsletters. For more information, click here. Want to make your cause irresistib...

You Absolutely Need a Monthly Giving Program, and Here’s Why

By Harvey McKinnon This is an excerpt from How to Create Lifelong Donors Through Monthly Giving. Chances are you have to persuade others in your or...

Seven Fundraising Resolutions to Ensure You Raise a Lot More Money in 2020

By Jeff Brooks, author of How to Turn Your Words into Money Just days into 2020, there’s still time to adopt new and productive habits for 2020. He...

Keep Your Donors by Answering These Unspoken Questions

By Roger Craver, author of Retention Fundraising The days of the seemingly infinite pool of new donors available to quickly and inexpensively repla...

Dream Big, Raise More Money

This exercise is adapted from Train Your Board (and Everyone Else) to Raise Money, by Andy Robinson and Andrea Kihlstedt. It includes 50 additional...

The Fundraising Cheat Sheet for Board Members

By David Lansdowne Attention spans have shrunk today, especially with board members and volunteers who have myriad responsibilities weighing upon t...

The One Action Needed to be a Successful Fundraiser

This article is adapted from The Fundraiser's Measuring Stick. By Jerold Panas Markita Andrews was thirteen when she was interviewed on NBC mornin...

Can You Solicit the Same Donor 21 Times a Year with Success!?

This article is adapted from If Only You’d Known, You Would Have Raised So Much More. By Tom Ahern How often can you ask in a year without driving ...

The Crucial Role of Silence when Asking for a Gift

This article is adapted from How to Raise $500 to $5000 From Almost Anyone, by Andy Robinson. For more information about the book, click here. In m...

How Should You Thank a New Donor?

This is an excerpt from What Your Donors Want...and Why. For more information about the book, click here. By Tom Ahern Research has shown that firs...

Five Questions Every Board Member Needs to Ask about Fundraising

This article is adapted from Harvey McKinnon's book, The 11 Questions Every Donor Asks. For more information about the book, click here. By Harvey ...

Beware of “Truths” in Fundraising

By Kay Sprinkel Grace Counter-intuitive is usually defined as something contrary to what one would intuitively expect. For example, marketing pros ...